Meet Our Marketing Strategist

Marc Aronson

A graduate of the Arizona State University School of Marketing, Marc Aronson has developed his marketing skills within a variety of settings including the retail and service industries. His experience includes marketing research, strategic planning, sales management, fundraising, public relations and advertising.

 

Before establishing Business Builders in 1990, Mr. Aronson served as vice president of planning and marketing for a Los Angeles area hospital, a market leader within its service area. It was easy to expand Business Builder's services beyond that of the healthcare field because the techniques he employs have universal application. Among those Business Builders serves today include law, financial services, accounting, entertainment, real estate, automotive services, construction, manufacturing, insurance services, and, of course, healthcare.

 

Mr. Aronson believes in seeking out and mastering the most effective marketing technologies in existence. Much of the roots of his methods lies in his study of the marketing works of leading marketing strategists. 

 

Mr. Aronson has been active within a variety of organizations. An advocate of his university, he previously served as vice-president of its Los Angeles area alumni chapter. Mr. Aronson contributed to his community's chamber of commerce (Santa Clarita Valley) in several capacities. He held the chairmanship of its economic development committee for over six years and established its marketing division. Additionally, he served as its president (chairman of the board) in 1996.

 

For several years, Mr. Aronson sat as a member of the California Chamber of Commerce Small Business Committee. He also was a co-founder of the Business Education Foundation of America, a non-profit organization dedicated to assisting businesses in developing and former communist countries. 

 

Recently, Mr. Aronson founded the Liberty Advocates of Santa Clarita, a grass roots group that supports our Constitutional values and advocates monetary reform that would put an end to inflation and recessions.

Mr. Aronson makes himself available to speak to business organizations concerning a variety of marketing topics including The Formula for Market Dominance. Please feel free to contact our office if you would like to set up a presentation.

 

 

Find Out How Business Builders
Rose Above Its Competitors

 

 

Marc Aronson Interview

Learn What You Need to Do to Dominate Your Competitors 

Receive a Personal FREE One-Hour Consultation. During this session, our marketing strategist will help you sort out what the most effective strategy is for your business. Schedule a phone, Skype®, FaceTime®, face-to-face meeting.

Strategy vs. Tactics

How Business Builders Rose Above Its Competitors

Stop Guessing with Your Marketing

How to Avoid Mistakes in Selecting Media

The way to ensure your advertising dollars are well spent is through diligence and research. If you follow these steps you will avoid throwing money away and get better results from your ads. Use this approach for all online and traditional media. 

Links to Other Marketing Related Sites

Services

Strategic Planning & Implementation

Tactical Planning & Implementation

Innovation Planning & Implementation

Marketing Research

Competitive Positioning Surveys

Test Marketing

Branding

Copywriting (All media)

Promotion & Ad Design (All media)

Website Design

Internet & Social Media Strategy

Internet & Social Media Advertising

Search Engine Optimization

Email & Direct Mail Campaigns

Business Development

Hiring & Training of Marketing Personnel

Learn What You Need to Do to Dominate Your Competitors 

Receive a Personal FREE One-Hour Consultation. During this session, our marketing strategist will help you sort out what the most effective strategy is for your business. Schedule a phone, Skype®, FaceTime®, face-to-face meeting.

Strategy vs. Tactics
How Business Builders Rose Above Its Competitors
Stop Guessing with Your Marketing
How to Avoid Mistakes in
Selecting Media

The way to ensure your advertising dollars are well spent is through diligence and research. If you follow these steps you will avoid throwing money away and get better results from your ads. Use this approach for all online and traditional media. 

Links to Other Marketing Related Sites

The following are the sources that helped enable us to develop our strategic marketing approach. We deeply appreciate them all.

 

Arizona State University W.P. Carey

School of Business

Jim Collins

 

Peter Drucker

 

Mitch Meyerson

 

Jack Trout

Michael Gerber

Richard Harshaw

Hubbard College

Tom Peters

Jay Abraham

Steven W. Brown

Michael Porter

Al Ries

Jim Rohn

Seth Godin

Tom Vassos